Henan Xinshangchou Import and Export Trading Co., Ltd. entered a strategic partnership with a local car dealer in Dubai. The client operates its own showroom, targeting high-end users and corporate fleets in the Middle East. After on site evaluations, the client initially purchased BYD, FANGCHENGBAO, and JISHI 01 for display, rental, and light off road experiences.
Environmental Adaptation:
Summer temperatures in Dubai often exceed 45°C, with a mix of urban roads and desert terrain. BYD’s battery thermal management and efficient A/C ensure stable range in extreme heat; FANGCHENGBAO’s intelligent electric 4WD and high ground clearance handle sand recovery easily; the range-extended JISHI 01 combines zero-fuel city driving with long desert range, eliminating charging anxiety.
The first batch of vehicles has been delivered and is now on display in the client’s showroom. Within two months, rental and test-drive orders exceeded 120, and the client has shown strong repurchase interest. Xinshangchou provides ongoing parts supply and remote technical support to help establish local after-sales capabilities.
Customer Feedback:
“Xinshangchou not only delivers high quality new energy vehicles suited for the Middle East but also offers professional adaptation solutions. Foot traffic in our showroom has increased significantly, and we look forward to our next batch.”
– Dubai Partner
